Footballs inside of footballs inside of footballs. We teamed up with Arizona-based agency Blind Society to promote the NFL Experience. A week long interactive event for fans and families to participate in the excitement of the Super Bowl. Our goal was to make each play feel like a big NFL moment, while still being bright, colorful and fun. Get inside the game!
Character Modeling: David Diaz Jimenez
Additional Rigging: Brett Bays
Character Animation: Scott Pellman
Sound Design & Edit: Mike Regan & Garrett Schultz
Agency: Blind Society
Directed By: Run, Kick, Shout!
Creative Directors: Erik Jensen & Nick Hopkins
Storyboards: Jeremy Rumas